Farm Rio: A Celebration of Colour, Culture, and Sustainability

Farm Rio: A Celebration of Colour, Culture, and Sustainability

“Farm Rio, where do I start? I am super excited about this new brand launch as I have loved this brand from afar for quite some time. As I approached and planned my buying for SS26 I felt it was the perfect time to bring some vibrant escapism to The Dressing Room edit. I have cherry picked the Farm Rio collection in a way that feels truly ‘Dressing Room’ and I am certain that you guys will love it for Summer occasions, Holidays and everything in between”

- Deryane, Owner & Founder of The Dressing Room

In the ever-evolving world of fashion, only a few brands manage to capture the spirit of joy, as effortlessly as Farm Rio. Born in Brazil, this vibrant brand has become synonymous with bold prints and playful colours. Farm Rio, founded in 1997 is inspired by the natural beauty and exuberant culture of Brazil. From its early beginnings as a small boutique, the brand has grown into a global fashion powerhouse. Farm Rio remains true to its origins, celebrating Brazilian heritage through lively patterns and tropical motifs.

Step into a Farm Rio collection, and you’re immediately transported to a world of tropical landscapes and festive street markets. Known for their bold, colourful prints, the brand draws heavily from Brazilian flora and fauna, carnival traditions, and artisanal craftsmanship. From flowing dresses and chic separates, each piece tells a story. Every garment invites you to embrace individuality, encouraging you to mix patterns and play with a bright colour palette. 

Sustainability

Beyond its glorious aesthetic appeal, Farm Rio is truly a pioneer in sustainable fashion. As a certified B-corp company, Farm Rio believes in prioritising ethical sourcing, eco-friendly fabrics, and responsible production practices, with clear and transparent sustainability reports published yearly. From recycled materials to local manufacturing that supports communities, Farm Rio shows that fashion can be both beautiful and conscientious.

Through initiatives supporting social and environmental causes, Farm Rio reminds consumers that fashion can be a force for good. It’s this combination of vibrancy, authenticity, and responsibility that has cemented Farm Rio as a beloved global brand, and we are very excited to be stocking them here at The Dressing Room!

Click HERE to sign up and be one of the first to know when this brand arrives with us!