The Dressing Room St Albans - Multi award winning women's fashion boutique

We’ve given our shopfloor a beautiful refresh ✨ Step inside and explore our thoughtfully curated space... did you know we merchandise in outfits to make styling even easier?! Every corner has been designed to inspire, with new collections and must have arrivals. The back wall showcases the stunning new Munthe collection. Think bold leopard print, delicate pearls, and effortlessly cool Scandi silhouettes. Discover the sunshine-infused charm of Pink City Prints, full of vibrant colour and sweet details. Essentiel Antwerp brings playful, eye-catching pieces with their signature twist, while Stella Nova delivers on Scandi edge with relaxed tailoring and modern fun femininity. Need a moment of calm? Head around to our corner area to experience a serene space featuring timeless pieces from Dea Kudibal and Day Birger et Mikkelsen, perfect for effortless everyday elegance! Swipe along to explore and fall in love with what’s new! . . . . #shopsmall #shoplocal #shopindie #visualmerchandise #anniversary #thedressingroom #thedressingroomsocial #grwm #ootd #touroftheshopfloor #stalbans #stalbansmums #stylist #styleme #stylemepretty #Munthe #EssentielAntwerp #PinkCityPrints #scandistyle #DeaKudibal #DayBirgerEtMikkelsen #StellaNova #ootd #grwm

@thedressingroomsocial

RESORTWEAR ☀️🌴 Our 20th anniversary fashion show spotlighted resortwear looks perfect for effortless holiday styling. Featuring breezy silhouettes and bold colours from @pitusa.co, @wild_paris, @shopnoib, @sorbet_island, and @craie_studio. Whether you’re poolside or exploring coastal towns, these pieces are your ultimate vacation essentials. Photography by @greghammondphotography Location @stalbansmuseums Hair by @trinderhair Make up by @julieread . . . . #fashionshow #runway #shopsmall #shoplocal #femalefounded #femaleteam #stalbans #ootd #grwm #stylist #styleme #supportsmallbusiness #howtowear #ootd #howtostyle #stalbans #shopstalbans #styleinspo #fashionshow #anniversary #stalbansmuseum #trinderhair #dylanskingsarms #edmundscocktails #behindthescenes

@thedressingroomsocial

Can’t make it to the Chelsea Flower Show? No problem… We have you covered with florals you can wear! Amee looks fabulous in this striking piece from @essentielantwerp complete with eye catching sequin flowers 💞 Who needs a gorgeous garden when your outfit’s doing all the work? Step aside, Chelsea!! The St Albans Flower Show is officially in full swing 🌸🪻🌼🌺 . . . #stalbans #shopsmall #shoplocal #chelseaflowershow #flowers #fashion #indieretail #essentielantwerp #femalefounded #stylist #styleme #ootd #grwm #outfitoftheday

@thedressingroomsocial

10% OFF ONLINE Cheers to 20 years! 🥂 Celebrate our Birthday with us and save 10% off all of your new season purchases online on Monday 19th May and Tuesday 20th May 2025 ✨ *Valid on full price items only Photos by @greghammondphotography . . . #shopsmall #shoplocal #howtowearit #supportsmallbusiness #howtowear #ootd #howtostyle #stalbans #shopstalbans #styleinspo #fashionshow #cheersto20years

@thedressingroomsocial

Throwing it back to 2006 - the year it all changed! From signing the lease on our High Street store (a space I’d dreamed of weeks before it became available!), to planning the layout and embracing that iconic curved wall - it was a whirlwind of passion and possibility. That same year, we took home our first Drapers Award for Best New Business! A year later, we launched the Shoe Lounge, expanding into footwear and defining a key part of our brand. A defining 18 months for The Dressing Room! . . . . #TheDressingRoomJourney #TBT #FromThenToNow #DrapersAwards #RetailStory #SmallBusinessMagic #shopsmall #shoplocal #howtowearit #supportsmallbusiness #howtowear #ootd #howtostyle #stalbans #shopstalbans #styleinspo #fashionshow

@thedressingroomsocial

READ THE BLOG We’re still buzzing from our 20th anniversary fashion show and now you can experience it all over again on our blog! ✨ From the boldest runway looks to exclusive behind-the-scenes moments, we’re sharing everything that made the night so unforgettable. This milestone celebration was an incredible tribute to two decades of creativity, style, and community. Head to the blog to dive into the full recap, see stunning photos, and explore the trends 💫 Head to the Inspiration Hub on our website (link in bio) to read this blog and many more! #20thanniversary #fashionshow #stylemilestone #runwaymagic #fashioncommunity #blogupdate #fashionblogger #anniversaryedition #celebratingstyle #behindthescenes #fashionrecap #twodecadesoffashion

@thedressingroomsocial

GANNI GIRLS The new @ganni collection has arrived! A fresh dose of Scandi style at its best. If you haven’t already, be sure to watch Deryane’s video from this morning for even more styling inspiration ✨ Our catwalk models looked incredible in the new-season pieces! Scroll along for some inspiring looks to bring your new season wardrobe to life 💞💐

@thedressingroomsocial

THE FASHION CROWD Front row magic ✨ Our 20th anniversary fashion event was made all the more special by the incredible crowd who joined us… beloved customers, wonderful suppliers, and fabulous friends. Thank you for celebrating two decades of style, passion with us. Here’s to many more! 💫 . . . Photography by @greghammondphotography #shopsmall #shoplocal #fashionshow #femalefounded

@thedressingroomsocial

SCANDI LUXE Our 20th anniversary fashion show celebrated luxe Scandi style at its finest. Think clean lines, and effortless elegance from iconic brands like @daybirgeretmikkelsen, @calajade, @stellanovacopenhagen , @ganni, @suiava A perfect fusion of modern minimalism and playful statement pieces! Here’s to 20 years of curating standout style and unforgettable fashion moments. Photography by @greghammondphotography Location @stalbansmuseums Hair by @trinderhair Make up by @julieread . . . . #shopsmall #shoplocal #shopindie #scandistyle #fashionshow #stalbans #stalbansmums #stalbansmuseum #style #styleme #model #femalefounded #femalefounder #anniversary #cheersto20years

@thedressingroomsocial

10% OFF INSTORE  Cheers to 20 years! 🥂 Celebrate our Birthday with us in store and save 10% off all of your new season purchases on Friday 16th and Saturday 17th May ✨ We can't wait to see you! 👋 *Valid on full price items only . . . #shopsmall #shoplocal #howtowearit #supportsmallbusiness #howtowear #ootd #howtostyle #stalbans #shopstalbans #styleinspo #fashionshow #cheersto20years

@thedressingroomsocial