Discover the Newest Autumn/Winter Brands at The Dressing Room

Discover the Newest Autumn/Winter Brands at The Dressing Room: Stand Studio, Soft Goat, Varley, Pavement Shoes, and Haute L'Amitie

At The Dressing Room, we are constantly seeking out brands that blend timeless style, quality craftsmanship, and modern sensibilities. Our latest arrivals are no exception. Whether you’re updating your winter wardrobe, searching for luxurious knits, or looking for statement footwear, our curated selection promises to elevate your everyday style. Here’s a closer look at each brand and what makes them special.

Stand Studio: Scandinavian Minimalism with a Bold Twist

Founded in 2014 by Stockholm-born designer Nellie Kamras, Stand Studio has rapidly become synonymous with contemporary outerwear that marries Scandinavian minimalism with bold, statement-making designs. The brand is particularly known for its luxurious faux furs, sleek leather jackets, and sculpted coats that bring a modern edge to any outfit.

Stand Studio is celebrated for its ability to combine practicality with strong design. Its collections feature structured silhouettes, clean lines, and unexpected details like oversized collars or tonal patterns, making each piece a statement in its own right. The brand has quickly become a favourite among fashion enthusiasts worldwide.

Varley: Elevated Activewear 

Varley is a contemporary fashion brand founded by Lara and Ben Mead, offering pieces that seamlessly combine style and functionality. The brand’s collections span elevated knits, outerwear, and activewear designed for the modern woman, reflecting the balance between an active lifestyle and fashion-forward design.

Varley’s pieces are thoughtfully crafted from high-quality fabrics, emphasising comfort, performance, and durability. Its aesthetic draws inspiration from both West Coast laid-back chic and London sophistication, creating pieces that are modern, versatile, and timeless.

We are particularly excited to welcome Varley back to The Dressing Room. Their return brings fresh designs and elevated essentials that continue to reflect quality, innovation, and effortless style.

Soft Goat: Swedish Cashmere Excellence

Sweden is known for its design excellence, and Soft Goat exemplifies this reputation. Renowned for producing some of the finest cashmere knitwear available, Soft Goat combines Scandinavian simplicity with premium quality. Each piece is designed in Stockholm and crafted by carefully selected manufacturers, ensuring a flawless finish.

Soft Goat’s collections are versatile, featuring chunky brushed knits for layering as well as fine-gauge sweaters that transition seamlessly between casual and formal settings. The brand’s dedication to sustainability and longevity means that each piece is a lasting investment, combining comfort with timeless style.

Pavement Shoes: Scandinavian Design Meets Everyday Versatility

Founded in 2010, Pavement Shoes is a Danish footwear brand celebrated for combining Scandinavian design principles with premium craftsmanship. Handmade in Portugal and Spain, Pavement shoes are crafted from the finest leathers and feature distinctive design details that set them apart.

From sleek leather boots to stylish loafers; Pavement provides footwear that balances practicality and design-forward elegance. Its minimalistic yet distinctive style makes Pavement shoes versatile, allowing them to complement a wide range of outfits while maintaining comfort and quality.

Haute L’Amitié: Where Sports Luxe Meets Effortless Tailoring

We’re thrilled to welcome Haute L’Amitié, the newest addition to our fashion family,  a brand that perfectly balances sporty sophistication with modern tailoring. Founded in 2024 by longtime friends and creative collaborators Iben Balskilde Laursen & Julie Christine Rasmussen, Haute L’Amitié was born from a shared vision: to create a collection that merges elegance with everyday ease.

Each piece captures the essence of sports luxe, blending refined tailoring with relaxed silhouettes. Think structured blazers styled with soft joggers, fluid trousers paired with varsity style tops. Every garment is crafted with an eye for detail and a love for timeless design. Rooted in the spirit of friendship, the very meaning of L’Amitié,  the brand celebrates the harmony between structure and freedom, polish and play. It’s a wardrobe that transitions with you: from morning meetings to evening moments of calm, without ever losing its refined edge.

Scrunchie is Back: Hair Accessories as Wearable Jewellery

Scrunchie is Back is a French brand that transforms classic hair accessories into stylish, wearable jewellery. Handmade in France from high-quality and often upcycled materials, their scrunchies, headbands, and barrettes are designed to be both functional and elegant. Each piece combines creativity, femininity, and timeless design, allowing you to wear them as hair ties or chic bracelets, while supporting artisanal craftsmanship and sustainable practices.

The newest arrivals at The Dressing Room showcase the perfect blend of contemporary design, sustainable luxury, and thoughtful craftsmanship. Each brand brings its own story, aesthetic, and philosophy, allowing customers to curate a wardrobe that is uniquely personal and enduring.

Visit The Dressing Room today to explore Stand Studio, Soft Goat, Varley, Pavement Shoes, and more. Each brand promises pieces that not only reflect style and quality but also stand the test of time, making every item a valuable addition to your wardrobe.