Minus
Minus is a Danish clothing brand renowned for its minimalist and contemporary approach to women’s clothing. The brand is celebrated for creating versatile, timeless pieces that blend understated elegance with subtle modern details. With a focus on high-quality craftsmanship, flattering silhouettes, and refined finishing, Minus designs garments that are both stylish and practical, perfect for everyday wear. Its collections often feature clean lines, thoughtful tailoring, and a signature Scandinavian simplicity, allowing women to effortlessly build polished and cohesive wardrobes.
At the heart of Minus’s philosophy is the idea of empowering women through clothing that combines confidence with comfort. From essential wardrobe staples like tailored trousers, blouses, and dresses to seasonal statement pieces, each garment is designed to mix and match seamlessly, offering versatility and enduring style. The brand also prioritises sustainability, crafting many of its items from eco-friendly materials and adhering to ethical production practices, with certifications such as GOTS, GRS, and RWS highlighting its commitment to responsible fashion.
With its focus on quality, timeless design, and functional elegance, Minus provides clothing that embodies Scandinavian sophistication and enduring style, appealing to women who value simplicity, versatility, and thoughtful design in their everyday wardrobe.